He oversees Mastercards technology functions, including the global network, processing platforms, global technology hubs, information security and technology operations. Michael holds a bachelor's degree from Manhattanville College in economics with concentrations in mathematics and sociology. In this role, she is responsible for ensuring WWEs global brand strength and growth across all lines of business. Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today's unprecedented disruption. In the past, Raja has held management roles at multiple Fortune 500 companies including Unilever, Citigroup, and Anthem. At Deutsche Bank, he held various senior global leadership positions including Global Head of Institutional Cash and Securities Services and Head of Transaction Banking, EMEA. He helped shape the companys strategy in China, India, Brazil and other emerging markets. In addition, he is a senior advisory board member of CDIB Capital International, an investment company, and a member of the Aspen Global Leadership Network and fellow of its China Fellowship Program. Before joining Mastercard in 2000, he was an associate in the New York and London offices of Cleary, Gottlieb, Steen & Hamilton. Over the last 16 years, insiders at Mastercard have traded over $4,393,641,016 worth of Mastercard stock and bought 6,710 units worth $1,633,187 . His organization delivered always-on, data driven, and contextual experiences for both fans and artists; inspiring behavioral change and ongoing participation; maximizing top line growth He replaces David Wheldon , CMO at RBS, who has been president since 2015. She has been named to the Financial Times Top 100 LGBT+ Executives and Fast Companys Queer 50 lists. She sits on the companys management committee. The company has created a series of "Priceless Causes", collaborations with charities across a range of causes. Whenever a change happens, consumer lives are impacted, so insights remains vital in the future of marketing. Linda brings a broad understanding and appreciation of broad customer needs across one of the companys most competitive and developed regions. He was previously president of Mastercard Advisors, the companys professional services arm. Raja Rajamannar is responsible for building the Mastercard brand - overseeing the brand refresh that saw the company drop its name from the iconic interlocking circle logo as well as driving business and advancing sustainable competitive edge for the company. Stephanie received her B.S. Michael is a member of The Business Roundtable, The Business Council, the U.S.-India CEO Forum, the International Advisory Panel of the Monetary Authority of Singapore, and The International Business Council of the World Economic Forum. Ken is an advisory board member to the World Intellectual Property Organization on the production of the Global Innovation Index and an Expert-in-Residence at Harvard University in the U.S. In this role, Jorn is responsible for the company's digital strategy, delivering seamless, secure and differentiated solutions for the digital consumer and merchant, managing the platforms powering these solutions, forging partnerships with technology players, fintechs and digital partners, and future-proofing the payments ecosystem. Twitter; He is a graduate of the Harvard Business School's Advanced Management Program. Raja Rajamannar: (03:22) Thank you for having me on the show, Charles, much appreciated. Mark joined Mastercard in 2003 and has held various roles. This week, we spotlight Raja Rajamannar. In this role, he oversees the companys consumer credit, debit and prepaid products, delivering people an easier, more secure and more efficient way to make everyday purchases. Coming in at 240 . Raja has seen these beliefs around the role of marketing manifest in two primary ways. Chiro holds a Bachelor of Science in Business Administration from Saint Louis University. How To Fix Marketing with Raja Rajamannar. Mastercard is a global technology company in the payments industry. Prior to joining the company in 2002, Jorn spent several years in capital markets where he occupied various management positions in the areas of product development, product management and corporate strategy. The campaign workedbut would . On average, Mastercard executives and independent directors trade stock every 11 days with the average trade being worth of $22,278,631. Andrea also has responsibility for a central group of processing assets, including Payment Gateway Services, enabling merchants to accept digital payments across multiple channels and markets; Payment Transaction Services, the technology helping issuers and acquirers process payments; and Prepaid Management Services, an end-to-end prepaid program manager. McLaughlins previous roles included serving as group vice president, Product and Strategy at Metavante, co-founder and CEO of Paytrust, and executive vice president of product and marketing at LogicWorks, Inc. Raja Rajamannar is the Chief Marketing & . Prior to joining Mastercard, Satvinder was at Deutsche Bank where he was on their Global Executive Committee for Corporate and Investment Banking (CIB). Raja Rajamannar is an accomplished, transformative global executive and Wall Street Journal bestselling author with 30+ years of experience and the last nine as Chief Marketing & Communications Officer of Mastercard and President of the company's Healthcare Solutions. Andrea joined Mastercard in 2005 as the head of strategy for Europe before assuming the role of division president for Central Europe markets (Italy, Alpine, Greece and Germany). Mastercard's chief marketing and communications officer, Raja Rajamannar, believes marketing is facing a bona fide crisis, and only a complete reinvention will allow marketers to be successful. He's also the President of the company's Healthcare Business division. Chief Marketing & Communications Officer. On average, Mastercard executives and independent directors trade stock every 11 days with the average trade being worth of $22,278,631. North America Leader for Marketing, Sales & Pricing. Andrea holds an MBA from INSEAD in Fontainebleau, France and has a degree in Economics and Business Administration, from La Sapienza University of Rome, Italy. Sherri Haymond is executive vice president, Digital Partnerships at Mastercard and a member of the companys Management Committee. Verdone oversees all marketing efforts for the bank's 47 million client relationships, 20 thousand retail financial center and ATM locations and 14 thousand client advisors. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the . He was responsible for driving growth for Spotify across MAU, DAU & paid subscriptions by leveraging data driven always-on experiences; testing new business models, partnerships and engagement strategies along with establishing marketing capabilities for fans, artists and B2B brand partners. She is also the author of a comic book series published in South Africa that educates children on good financial habits and life skills. CMOs have been tasked with both economic recovery and finding new paths for growth, addressing social issues, pursuing innovation, improving diversity, and accelerating vaccine distribution. Sachin Mehra is the Chief Financial Officer for Mastercard and is a member of the companys Management Committee. Mastercard is a global technology company in the payments industry. Sachin holds a Masters of Business Administration from the Darden Business School at the University of Virginia and received his undergraduate degree in commerce from Sydenham College at the University of Mumbai, India. Fluent in two languages, Sachin resides with his wife and two children in Westchester County, New York. Lippe Taylor 13 Oct 2020 // 6:03PM GMT. Raja Rajamannar: Mastercard is focused on "experiential marketing." (GETTY IMAGES) The executive cites an example of a micro trend in which a celebrity was getting married in Bali, creating an online buzz in India. He and his team drive financial inclusion and inclusive growth efforts and work to develop new businesses key to the companys strategic growth. Andrea Scerch leads Mastercards global Consumer Products and Processing team. He is passionate about developing the next generation of business leaders and sits on the Advisory Boards of Durham University Business School and Duke University's Department of Financial Economics. She currently serves on the Executive Committee of the board of the AdCouncil, and the board of the Blumenthal Center of the Arts. Stephanie McMahon, Chief Brand Officer, WWE, Marisa Thalberg, EVP & Chief Brand & Marketing Officer, Lowes, Moderator: Marty Swant, CMO Network Editor, Forbes. Charles: (03:18) Raja, welcome to Fearless. Before this, Ajay was president of Mastercard for South Asia and Southeast Asia, where he led the business across 18 markets. Mark also co-founded BCGs first at-scale Digital Venture, a Personalization Engine SaaS company called Formation that has been recognized by Forrester as a leading personalization engine solution, leveraged by companies such as Starbucks as well as grocery chains, big box retailers, airlines and other brands. OpenAI's Foundry will let customers buy dedicated compute to run its AI models. The new campaign will be full of stories about people using their Mastercard to create experiences worth . From 2018 through 2021, he served as president of International Markets, overseeing the management of all markets and customer-related activities outside of North America and Canada. The American Advertising Foundation elected her into its Hall of Achievement. Prior to this role, Andrea led Mastercard Payment Gateway Services, where he was instrumental in transforming the business into a successful global business with a strong growth trajectory. Summary. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the . She serves on the advisory boards of several organizations, including Data and Society, The Aspen Institute Civil Society Fellowship, and the New York Department of Financial Services Innovation Advisory Board. In this role, Ari was instrumental in driving significant engagement and deepening the partnership models with domestic switch operators and regulators, thereby enabling a much more vibrant ecosystem overall. He also was responsible for leading the global HR integration of new acquisitions and joint ventures. Dimitrios has more than 20 years of experience in technology, transaction banking and management consulting. 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